Enid Blyton Noddy character Chivers Jams advertising badge

A good original circa 1949 to1963 period 'Enid Blyton Noddy character CHIVERS JAMS promotional pin badge'; gilt figure highly enamelled in red and blue with Noddy holding a jar of jam. Very good condition, complete with original pin fittings, no stress marks or damage to the enamel. Height 35mm.