Butlins 1950 Skegness holiday camp girl in swimsuit badge

A scarce original 'Butlin's Skegness 1950 gilt badge', with yellow enamel background, the reverse impressed with maker's details 'W.Reeves & Co (Jewellers) 31-33 Tenby Street Birmingham'. Very good condition, complete with original pin fittings, no stress marks or damage to the enamel. Height 29mm.