WW2 Goodwins self raising flour on national service badge

A rare original wartime 'Goodwin's Extra Self-Raising Flour Essential Food, National Service badge'; chromium plated example, the centre depicting a bubbly baby and cake suspended in air; the reverse with maker's details 'Thomas Fattorini Ltd Regent St Birmingham' and impressed with low issue number '111'. Good condition, retaining original pin fittings, pin a replacement, enamel perfect, wear to chromium plated lettering. Height 30mm. Goodwin, Foster, Brown's were millers based in Dudley, Worcestershire.